New Canaan Funding Closes Investment in SmartSign and

December 9th, 2022 | Posted by ncfadmin in Uncategorized

September 7, 2022 – New Canaan Funding Mezzanine VII SBIC, LP (“NCF VII SBIC”) provided financing to support the acquisition of SmartSign Parent, LLC and (“SmartSign” or the “Company”) by Sentinel Capital Partners (“Sentinel”). NCF provided debt and equity financing as part of this acquisition.

SmartSign, headquartered in Brooklyn, New York, is a leading online provider of customizable signs, labels, and tags for regulatory, compliance, and safety applications. SmartSign operates a network of nearly 30 websites, each dedicated to offering highly specialized and customizable products to customers to fit thousands of specific-use cases. SmartSign services businesses of all sizes, including sales to 75% of the Fortune 1000 and across hundreds of verticals, including education, healthcare, and industrials.

New Canaan Funding (“NCF”), with offices in Naples, Florida, New Canaan, Connecticut and Wheaton, Illinois, is a mezzanine firm focused on the middle market private sponsor community. Since its beginnings in 1995, NCF has targeted acquisitions, recapitalizations and growth financings in conjunction with its private equity clients. NCF is currently investing out of its seventh fund. The investment in SmartSign represents NCF VII SBIC’s eighth investment in the fund. This financing represents the third investment with Sentinel.

Sentinel Capital Partners is one of the nation’s leading private equity firms focused on the lower midmarket. Sentinel invests in management buyouts, acquisitions of family businesses, corporate divestitures, industry consolidations, and going-private transactions in the United States and Canada. Sentinel forges partnerships with talented management teams who want to be owners of the companies they operate. Based in New York City, Sentinel has raised more than $10.0 billion of capital since inception.

Contact and additional information for Sentinel Capital Partners can be found at

Contact at New Canaan Funding:

Mark Thies 203-966-1071 ext. 225

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